People have been reaching out lately with the same question:
“Are you alright? You seem really different.”
They’re right.
I am different.
But here’s the kicker - for the first time, I actually feel more like myself than I have in years.
It’s like I woke up one morning and realised I’d been playing a role that wasn’t mine.
I’d always been the guy who’s careful, diplomatic - constantly measuring my words to avoid offending anyone.
I was tiptoeing through every conversation, every post, every decision, so worried about stepping on the wrong toes that I lost my voice altogether.
But somewhere along the way, I asked myself - why?
Why am I letting the opinions of people who don’t even know me control how I show up?
And the answer was sobering:
I had no good reason.
So, I started letting go of all that.
I’m not ignoring people’s feelings or being disrespectful - I’m not that guy.
But I’ve stopped caring about opinions that don’t matter.
I’m making a conscious choice to show up as me.
No fluff, no filters, no bending myself into some watered-down version to keep people happy.
And you know what?
It’s freeing as hell.
I’m not having a midlife crisis or some weird “screw the world” moment.
This isn’t a breakdown - it’s an evolution.
For too long, I was editing myself to fit some imaginary script.
Worried about whether a post was “on brand” enough or if my content would ruffle feathers on LinkedIn.
And it was exhausting.
I realised I was holding back because of one thing - the fear of judgement.
But here’s the truth:
No matter what you do, people will always judge.
Play it safe? They’ll call you boring.
Take a risk? They’ll call you reckless.
So, why not just do what feels right for you?
I’m done ticking all the boxes.
I’m not interested in fitting into someone else’s idea of what I should be or what my content should look like.
My focus is on building a business that speaks to the right people - not everyone.
I’m here for the folks who want to hear what I really think.
Not for the ones who want a “nice” version of me.
If my recent shift has rubbed some people the wrong way, that’s fine by me.
I’m no longer catering to the random voices who want to chime in with their unsolicited advice.
I’m doing this for my community - the people who genuinely value what I have to say, even if it’s not sugar-coated or neatly packaged.
This whole evolution isn’t about being abrasive or rude.
It’s about reclaiming my voice.
Making sure that when I speak, I’m speaking directly to the people who get it.
Because here’s the truth:
Not everyone is going to get it.
And that’s perfectly fine.
I’m not aiming for mass appeal.
I’m not interested in being a “nice guy” if it means diluting my message or holding back on what I really think.
I want to build something real.
And sometimes that means being a little more direct, a little less polished, and a lot more me.
I get it - being more authentic comes with its own risks.
I’m aware of that.
I might lose a few followers, maybe even some connections.
But here’s the thing - what I gain in clarity, focus, and genuine engagement will far outweigh what I lose.
Because when you show up as your true self, the right people gravitate towards you.
Let’s be honest - I’m not interested in playing it safe anymore.
If that means a few people ask if I’m okay, or if I’m going through some “phase,” then so be it.
I’d rather take that risk than go back to tiptoeing around, trying to keep everyone happy.
Now, don’t get me wrong - this isn’t a free pass to turn into some blunt, inconsiderate idiot who steamrolls over people’s feelings in the name of “authenticity.”
That’s not what this is about.
I still care deeply about the people around me.
I want to support and serve them in the best way possible.
But serving people doesn’t mean I have to contort myself into someone I’m not.
The people who matter most - my clients, my team, my community - they appreciate me for being real.
For not sugar-coating things.
For not wrapping everything up in fluffy language just to keep the peace.
They know I’m speaking from experience, from my gut, and from a place of wanting to genuinely help them grow.
That’s what I’m doubling down on.
If I’m coming across as “different” these days, it’s because I’m finally taking off the mask.
I’m not pretending to be what I think people want to see.
I’m showing up as me - no fluff, no filters, no unnecessary f*cks given.
And if that’s not for you, that’s okay.
I’m not for everyone, and I’m done trying to be.
I’m for the people who want honest conversations, real insights, and practical advice - even if it’s not wrapped in a nice bow.
So, am I okay?
Absolutely.
I’m better than I’ve ever been.
I’m clearer, more focused, and more comfortable in my own skin.
This is me - and I’m not planning to go back.
If that sounds like the kind of content you’re interested in, stick around.
If not, no hard feelings.
This is the new me -
bolder, more direct, and more real than I’ve ever been.
