What we cover: The building blocks of a client-winning system
Nov 21, 2024The Social Selling Accelerator is built around key areas that every service-based professional or expert needs to master. Here’s what we dive into:
1. LinkedIn mastery
Let’s start with the obvious one. LinkedIn is the backbone of your professional presence and where most of your high-value clients are hanging out.
We’ll teach you how to:
- Optimise your profile so it communicates your expertise, value, and authority.
- Build a focused audience of the right people who actually want what you offer.
- Create content that positions you as the go-to expert in your niche, so clients seek you out instead of you chasing them.
- Use LinkedIn in a way that feels manageable, sustainable, and - dare I say - enjoyable.
No more aimless posting or awkward cold DMs. This is about building real connections and turning LinkedIn into a client-winning machine.
2. Personal branding
Ever felt like you’re just another face in the LinkedIn crowd? That’s where personal branding comes in.
In the Accelerator, we’ll help you create a brand that stands out - not by shouting louder, but by showing up authentically and consistently. You’ll learn how to:
- Define your unique value and communicate it clearly across your profile, content, and conversations.
- Build trust and authority, so when your ideal clients see you, they think, “This is the person I need.”
- Position yourself as an expert in your field - without feeling like you’re bragging or pretending to be something you’re not.
A strong personal brand doesn’t just attract clients; it makes selling feel effortless because your authority speaks for itself.
3. Building a profitable email list
Yes, email is still king. A well-curated email list isn’t just a nice-to-have - it’s a business asset that gives you control over your audience and a direct line to potential clients.
We’ll guide you through:
- Creating lead magnets that your audience actually wants (and will hand over their email address for).
- Turning LinkedIn connections into subscribers with simple, proven strategies.
- Writing emails that nurture your list, build relationships, and drive revenue.
A profitable email list means you’re not just relying on LinkedIn’s algorithm to connect with your audience. You’re building something you own and can grow over time.
4. Content creation (posts, articles, and longer form)
Content is the engine that drives your online presence, but let’s face it - it’s also the thing most people struggle with.
We’ll take the guesswork out of content creation by showing you how to:
- Generate endless ideas for posts that resonate with your audience.
- Write in a way that builds trust, communicates your expertise, and drives action.
- Create longer-form content (like articles or guides) that positions you as an authority.
- Repurpose and streamline your content so you’re not constantly reinventing the wheel.
Whether you’re a seasoned writer or someone who cringes at the idea of writing a post, we’ll help you create content that works for your business.
How we support you: It’s not just a course - it’s a journey
One thing that sets the Social Selling Accelerator apart is the level of support and personalisation. You’re not left to figure this out on your own. Here’s how we guide you every step of the way:
1. Live coaching and group calls
Every week, we host live group coaching sessions where you can ask questions, get feedback, and learn from others in the program. It’s a chance to troubleshoot challenges, refine your strategy, and stay accountable.
2. One-to-one planning sessions
We don’t believe in cookie-cutter solutions. That’s why you’ll have dedicated one-to-one sessions to map out your personalised strategy. We’ll look at your business, your goals, and your audience to create a plan that fits you.
3. Templates, tools, and resources
No more staring at a blank screen wondering what to write. You’ll get access to a library of proven templates, guides, and tools to help you save time and stay focused.
4. Ongoing expert support
Have a question? Stuck on something? Our team of experts is on hand to help you work through challenges as they come up. Whether it’s refining your messaging, tweaking your content, or building your email strategy, we’ve got your back.
What you’ll walk away with
By the end of the Accelerator, you’ll have:
- A LinkedIn strategy that works for your business and attracts the right clients consistently.
- A personal brand that positions you as the go-to expert in your niche.
- A growing email list that generates leads and drives revenue.
- A repeatable system for creating content that builds trust and authority.
- Clarity, confidence, and the tools to grow your business - without burning out.
Is the Accelerator right for you?
If you’re tired of spinning your wheels on LinkedIn, struggling to stand out, or feeling overwhelmed by everything you think you “should” be doing, the Social Selling Accelerator could be the answer.
It’s not about doing more. It’s about doing the right things, in the right way, to build a system that works for you. So, what’s stopping you?
Your next client could be just a conversation away. Let’s make sure they find you.
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